We exist for people who are always striving for more, whether that’s becoming stronger, building something from the ground up, chasing a personal goal, or simply showing up every day with the mindset to improve.
Progress looks different for everyone. For us, it’s never been about perfection.
It’s about the discipline to keep moving forward.
Where It All Started
2014, Los Angeles
YoungLA was founded in Los Angeles in 2014 by brothers Garry and Robby Chopra, driven by a shared passion for fitness, entrepreneurship, and building something of their own.
What began with a simple idea—to create stylish, high-quality apparel that fit the modern athlete without the premium price tag—quickly grew into something much bigger. The brand was built on the belief that confidence starts with how you feel in what you wear, and that great apparel should be accessible to everyone pursuing their ambitions.
In 2022, that vision expanded with the launch of YoungLA for Her, bringing the same commitment to quality, style, and performance to women around the world.
Today, YoungLA has grown far beyond apparel. We’re a global fitness and lifestyle brand reaching millions through our products, athletes, creators, retail experiences, and a community united by ambition, self-expression, and the drive to become better every day.
More Than Apparel
Confidence is earned, not worn.
We’ve never believed clothing alone creates confidence.
Confidence is earned through consistency, hard work, and the willingness to keep showing up, even when no one is watching.
Our role is to create products that support that journey, but more importantly, to build a brand that people genuinely want to be part of.
From community run clubs and fitness expos to athlete partnerships, retail experiences, and product launches, we’re creating opportunities for people to connect through a shared mindset of growth.
Because the strongest communities are built together.
